Why do we need to deliver the customer service experience a Millennial is looking for? It’s simple. Millennials have overtaken Baby Boomers as the largest demographic in the retail marketplace, and soon will overtake them in purchasing power as well. This is why it is important to understand how to sell to Millennial in the…
Bill Rooney CEO at 6one5 Retail Consulting Group & Cultivar Group There is much media attention on the eminent arrival to these shores of Amazon and the devastation it will have on Australian Retailers especially in the fashion, consumer electronics, computers, music and book categories. Amazon while a threat is only one of many, they…
One of the most challenging aspects of being a sales person is overcoming objections. Many sales people hear an objection as a personal attack. Instead, it should be considered a question. Most salespeople think objections are a bad thing, but they are actually a good sign. When customers raise their concern, it means they’re giving…
When retailers train their managers and staff they generally don’t have any idea whether they’re getting any business value from the training. The new approach of measuring the application of learning is to deliver eLearning for Managers, backed up with mobile training apps for staff on the shop floor. Apps are the Latest Retail Training Resource…
